Check out the other BWR Workshops! Effective Landing Pages Email Marketing Learn SEO Basics Visitor Conversion Techniques PPC Like a Pro Writing Content for the Web Social Media and You | We want targeted visitors to act while on our websites.Typically, we want them to call, email or complete a form to begin engaging offline. Maybe we want them to buy but, in all cases, we want visitors to take some action.  How do we help visitors become customers? We make it logical and easy for them to act.Visitors ready to make contact are ushered into their preferred communication mode.Hesitant visitors are lead to more, helpful information. And, we try to educate those "just looking", becoming trusted resources. Each visitor has different needs and resides in varying stages of the "buying process". Each requires a unique journey through our websites. "I felt as though you were speaking directly to me."
- Anthony C., Private Investigator
Following this workshop module, your site will: - Deliver a clear message
- Communicate your unique selling proposition
- Enable visitors to follow a comfortable path toaction
This is arguably the most important factor in your Internet success. If the lifetime customer value is $1,000 and you are currently converting 3% of your 100 monthly website visitors to customers, what happens if you begin converting 5%? | 3% x 100 visitorsx $1,000 = $3,000 | 5% x 100 visitors x $1,000 = $5,000 An addtional $24,000/year! |
And, this is done without spending a cent to increase traffic. Is that worth a half day of your time?  WSI WEBScan reports are the results of over 1,000 diagnostic tests on your website. The report is free with paid workshop attendance. The fee for this workshop module is $99. The fee for participating in this module and the other module offered either immediately before or after (same day) is $149 for both. And, if you feel you did not receive the tools to make an immediate positive impact on your Web presence, we will give you your money back. Nobody has asked for it yet.
"I enjoyed the workshop a lot.... Awesome job"
- Odessa F., Geotechnical Services, Palo Alto
Who should attend? - Business owners who want more website visitors to contact them
- New website owners trying to design the best layout
- Marketing professionals eager to find new ways to boost website performance
- Business owners seeking more visitors to their shops
- Owners enjoying traffic but not business from their websites
- Business people with NO intention of managing their sites but want to understand how others are supposed to do it!
| November 12 - Palo Alto January 18 - Fremont 
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