Better Web Results
Internet Marketing Workshops

Check out the other BWR Workshops!

Next Email Marketing Workshop, Palo Alto - April 8

Email marketing has excellent results and low cost, if done properly. That's the holy grail in business.

Marketing investments to retain customers typically provide greater returns than those to attract new prospects. New revenue is more likely from existing customers and marketing costs seeking new ones are higher.

Email marketing is also a low cost, effective tool in the process of converting prospects to customers.

There are few mediums as effective at communicating useful and timely information to permission based audiences. Familiarity is maintained and loyalty is developed.

Newsletters, news “flashes” and even reminder services (“It's time for your car to be serviced.” “Your rental car will be waiting for you upon your arrival tomorrow......”) offer the opportunity to remain “top of mind” without being intrusive. Relevant information to audiences that have provided permission are welcomed.

WSI and Better Web Results offer Email Marketing modules combined with modules for either Landing Pages or Website Content in half-day, interactive workshops. You will learn how to develop systems to keep the customers you already have as well as nurturing prospects to customers using email marketing.

Following these workshops your email campaigns will:

• Reach an audience waiting to read what you have to say
• Jog memories for recurrent sales
• Maintain "top of mind" awareness
• Position you as the authority in your field
• Reduce your direct mail costs
• Continue to grow your mailing list
• Avoid being tagged as "SPAM"

The fee for WSI and Better Web Results eMarketing Workshops is $149. If you do not believe you can immediately improve your emarketing campaigns following the workshop, we give you your money back. Nobody has asked for it yet.

Who should attend?

• Business owners who want more efficient contact with past and current customers
• Those considering publishing a newsletter
• Marketing professionals eager to find new ways to market on the Internet
• Small business owners seeking to get more traffic into their shops
• Those who havehad limited success with newsletters
• Business people who have NO intention of conducting their own emarketing campaigns but want to understand how they work to better manage the process

$99 for Email Marketing Workshop

($149 for two modules same day)